MadFlowers Web Accessibility Statement

Last Updated: July 2026

At MadFlowers, we are committed to ensuring digital accessibility for all users, including those with disabilities. This statement outlines our compliance with the:

  • European Accessibility Act (Directive (EU) 2019/882)
  • European Union (Accessibility Requirements of Products and Services) Regulations 2023

1. About Our Service

MadFlowers provides an online e-commerce service through which customers can browse, order and pay for flowers, gifts and related products for delivery throughout Ireland.

We are committed to ensuring that our digital services can be accessed and used by as many people as possible, regardless of ability or technology.

2. Accessibility Commitment

We strive to ensure that www.madflowers.com conforms, as far as practicable, with the principles and success criteria of Web Content Accessibility Guidelines, a.k.a. WCAG, 2.1 Level AA.

These guidelines are internationally recognised standards designed to make digital content:

  • Perceivable (text alternatives, adaptable layouts)
  • Operable (keyboard navigation, readable fonts)
  • Understandable (clear language, consistent navigation)
  • Robust (compatibility with assistive technologies)

for users of a wide range of assistive technologies and accessibility tools.

3. Current Accessibility Features

  • Alt text for images of floral arrangements
  • Keyboard-friendly navigation (e.g., skip-to-content links)
  • Responsive design for mobile/tablet users
  • Adjustable text size via browser settings
  • High-contrast colour options (via user preferences)
  • Clear and consistent navigation across the website

We continue to review and improve accessibility as part of our website development and maintenance processes.

4. Compliance Status

MadFlowers is committed to achieving and maintaining a high standard of accessibility.

Whilst we endeavour to ensure that all content and functionality meets accessibility requirements, some areas of the website may not yet fully conform to WCAG 2.1 Level AA.

We are actively working to identify and remediate any accessibility issues as part of our ongoing accessibility programme.

5. Known Limitations

Despite our best efforts, users may experience some accessibility limitations.

Examples may include:

  • Certain third-party services or integrations, including payment processing tools, which are outside MadFlowers' direct control
  • Legacy content or documents published before accessibility remediation work was undertaken
  • Occasional images, promotional content or seasonal campaign material that may require further accessibility enhancements

Where we become aware of accessibility barriers, we will seek to address them within a reasonable timeframe.

While we aim for full accessibility, some third-party tools (e.g., payment gateways) may have limitations. We are actively working with providers to improve this.

6. Alternative Formats and Assistance

If you are unable to access any information on this website, or require information in an alternative accessible format, please contact us and we will make reasonable efforts to provide assistance.

7. Feedback & Contact

If you have any difficulty in accessing any information on this website, encounter any accessibility barriers or if you have any feedback for us, we would like to hear from you. Please contact us below:

We aim to respond to email queries within 5 business days.

8. Continuous Improvement

MadFlowers is committed to ongoing monitoring, testing and improvement of website accessibility.

Accessibility considerations form part of our website review and development process, and this statement will be reviewed and updated periodically to reflect improvements made to the website and changes in legal or regulatory requirements.